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You are here:   PTS Home > Advertise with P&T

Interior Bus Advertising

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Advertising Overview

 

WKU Topper Transit offers interior bus advertising space to campus departments, offices, organizations, and local businesses.  Interior bus advertising is a great opportunity to promote your department or business' events, products, and services.  Advertisements on Topper Transit are highly visible and a very effective way to reach the campus population.  Your 11" x 28" ads are installed in seven large transit buses which cover all of our routes.  Your message is exposed to over 3,000 students, faculty and staff members daily.

With an enrollment of over 18,700 students, WKU continues to be one of the fastest growing universities in Kentucky - a sustaining trend over the last ten years.  A steady increase in enrollment and transit ridership provides a unique way to increase visibility to a target market.

About WKU Transit

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           WKU’s transit service includes seven buses on three routes to 31 stops transporting approximately 3,000 passengers daily. Ridership has steadily increased at a rate of 103% over the past two years.

 

          Topper Transit’s fundamental bus service includes multi-stop and express shuttle service that radiates from Campbell Lane/South Campus locations into main campus, as well as multiple commercial locations throughout Bowling Green. These services, combined with special event shuttles and special transit service for riders with disabilities, are the framework for a transit system that helps keep WKU moving forward.

Interior Bus Advertising Rates

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         First Week  -  $175.00 which                      includes production of ads.

 

        Each additional week with same         advertisement  -  $75.00

 

 

        2 signs per bus = 14 signs

 
   
   
     

          Advertiser may choose to have different signs produced to suit their advertising needs.  Additional signs may be produced for an additional fee. Signs may be changed once per week.

  
   

 

 

Signs & Space Rental

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           Interior advertising space may be rented by any department, organization or office of WKU for a pre-determined rate set by Parking & Transportation Services (PTS). PTS will determine eligibility for all other non-WKU departments, organizations, offices, or businesses.

          

          As and added BONUS each advertiser will have at least one of their ads 
          reproduced in the PTS Informer Newsletter.  5000 newsletters are inserted
          quarterly into the College Heights Herald which are distributed campus wide.        

         

     Ads may not be used to promote political, personal, biased, slanderous, discriminatory or inappropriate views and/or propaganda. All material is subject

     to review and approval by the PTS Marketing Dept. which reserves the right to refuse any sign concept or advertiser.

         

          Ads are created from material supplied by the advertiser.  Company logos and/or graphics may be emailed to PTS Marketing Department.  Failure to provide artwork/text may result in production/advertising delay.  PTS determines the location of each sign in the bus based on availability.    The advertiser is responsible for reproducing signs that are vandalized, stolen, worn out, or otherwise damaged/unusable. PTS will inspect signs on a regular basis and remove any sign that becomes too damaged to remain in place, has been vandalized, or has become unsightly.

        

          At the end of the advertising term, the advertiser may opt to either pick up the signs or store them at PTS for future use.

Reservations

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          Space rental requires completion of the Advertising Agreement. An Advertising Service Request Form may be completed and submitted electronically. Advertising Service Request Form  (click here)

 

          Reservations are made based on availability for weekly advertising. Payment in full or a signed departmental approval is required prior to sign placement.  A $50.00 deposit is required of all advertisers who wish to be invoiced for advertising balance.

        

          Signs not stored at PTS for future use must be picked up within seven business days of the commencement of the contract.

 

         

Contact:

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All questions regarding WKU Topper Transit Bus Advertising should be addressed to:

 

Lori L. Kostiuk

Communications & Advertising Specialist

WKU Parking & Transportation Services

578 Campbell Lane, Bowling Green KY 42101

Phone: 270.745.3144

Fax: 270.745-2360

Email: lori.kostiuk@wku.edu